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#How to advertise my screenplay online how to

Exigency: Convincing the customer that time is of the essence.Not the most successful business in your class? Advertise that your lines are shorter. This pairs especially well with refreshing honesty. Humor: Making the consumer laugh, thereby making yourself more likeable and memorable.Common sense: Challenging the consumer to think of a good reason why not to purchase a product or service.people think they hate repetition, but they remember and that's half the battle. If you go this route, brainstorm a more creative, less obvious repetition technique such as the one that was used in the Budweiser frog commercials ("bud-weis-er-bud-weis-er-bud-weis-er").

People often have to hear your name many times before they even know that they heard it (Jingles are one way to do this, but can also be annoying).

Repetition: Getting your product to stick by repeating key elements.

Here are some tried and true methods that advertisers rely on to make their ads stick. For most people, how they feel determines what they buy. Note that persuasion doesn't really mean "convincing." The point is to make the consumers feel better about your product than anyone else's. Pushing the limits of good taste to help your ad grab attention is common practice, but don't go too far - you want your product to be recognized on its own merits, not because it was tied to a tasteless advertisement.

#How to advertise my screenplay online how to

Know how to walk the line between controversial and entertaining.

For example, this long, environmentally-oriented announcement wouldn’t turn many heads if it weren’t for the unusual, confrontational tagline if the reader wants to get the joke, she or he has to read more.

Startling the reader into paying attention is especially useful if you have a lot to say.

If they feel good about your brand, you've done your job.

What matters most is how the consumer feels, not what they think.

(Just listen to Tom Waits’s Step Right Up to hear how meaningless clichés sound when strung together.) X Research source

What’s more, listeners are so used to ad clichés that they don’t even hear them anymore. The second your ad borrows a familiar advertising phrase (for example, "new and improved," "guaranteed," or "free gift" - is there any other kind?), it becomes interchangeable with thousands of others. Your message needs to be top of mind at the consumer's point of purchase.